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Toto Wolff Set to Sell Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to record-breaking success in F1

Mercedes team principal Toto Wolff is engaged in final negotiations to sell part of his shareholding in the Mercedes F1 outfit.

The deal values the Mercedes team at £4.6 billion – a record for a Formula 1 squad – after McLaren was appraised at £3.5 billion in an adjustment to ownership structure in September.

Wolff, who holds one-third of Mercedes F1, plans to divest a stake approximately five percent.

The 53-year-old would stay on as team boss and chief executive officer should the deal proceed.

Ownership Structure

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who both hold a third of the enterprise.

An official representative said: "We will be making no comment on this. The governance of Mercedes F1 will remain unaltered, and each shareholder are fully committed to continued achievements of Mercedes-Benz in Formula One."

Financial Increase

This arrangement signifies a substantial rise in worth of Mercedes F1 since Ineos Group bought its share for £208m in 2022.

The rise reflects the expansion in valuations of Formula 1 outfits recently due to the growing popularity of Formula 1 around the world.

This trend was evident with the success of the Formula 1 film featuring Hollywood star Brad Pitt, which debuted in summer 2023 and has grossed over $630 million (£458 million) at cinemas worldwide.

The film represents the actor's top-grossing film and the most successful sports movie ever released.

Current Standings

Mercedes are second in the constructors' championship, behind McLaren Racing, with three races left this season.

Their lead driver George Russell has secured victory in two of the 21 races this year and is fourth in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team won a unprecedented eight consecutive team titles and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

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The writer

Albert Anderson

A tech enthusiast and digital strategist with over a decade of experience in emerging technologies and online community building.

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